the concept

white digital:

an expression of loneliness in an electronic, technology rich world.

the combination of our cognitive abilities and opposable thumbs have created the world you see around you now. this was not always the way the world looked, and it does not look this way in all places (but since you're on a computer linked to the internet, surely this world surrounds you now). in many ways, this technology has been created in response to our desire for individuality. we're not collectivists, for the most part anyway. we build robots not as friends, but as coworkers. we automate to make a process more "efficient" and "productive", which means less requirement for people. one case in point, sign painters. that used to be a real occupation.

now we have people alone with machines doing all their "work". work at home. work at work. with a computer. an electronic machine does everything we need. date on the machine. fuck on the machine. love on the machine. buy from the machine. read from it. do business on it. never leave the machine.

white digital is an expression of loneliness in an electronic, technology rich world. me and my machine, alone. what effect has the machine had on your emotions? does it comfort you? do you feel good after a night of browsing the internet to accomplish no real goal or objective? does reading this now make you feel good about your decisions as a person? you may feel more integrated into society, more informed (hell, you're reading a blog, right?). but what society are you integrated into? what compelled you to ever read a blog in the first place? why is this blog being written?

examination of our society and our lives is critical. we are currently on an unsustainable path. irregardless of your personal beliefs, attitudes, and so on, this fact is undeniable, just as much as the fact that we are human and we drink water and breath air, so is this fact of unsustainability. many modernizationalists compare contemporary (free market) society with a jet plane, flying high (they then posture that we ought to give other, "third world" countries the push they need to fly like us). we are a jet plane, indeed, en route to a destination which we do not have enough fuel to reach. some would say the plane is already on a crash course, spiraling downward (too bad that hudson bay pilot isn't in the cockpit). our current leadership insists that we can make it, we can do it, and that there is no real threat or danger. capitalism is flying high.
we who think critically about society, life, and/or politics know different. we either need a drastic, conscious change in course (a "landing pad", if you will) or we need to prepare for impact.

white digital, (literally speaking, the pixels on the screen), will not teach you this. white digital lies. any comfort found here is false. know that the tv has become the tool of the machine. the internet still remains somewhat free, but that is scheduled to change (see: net nutrality). though it may itself be "free", it cannot free you. you are not free. you come here to white digital because you are a slave, because i am. we are comforted by this tool only to be let down by it in the next breath. therefore the goal here, like all worth pursuing, is to be realized and thus self eliminate. in other words, if this blog completes it's agenda (or i complete mine) than the blog itself will no longer be necessary.

that being the primary purpose, surely much less focused and meaningful sentiments will occasionally surface. i reserve my right be lighthearted, addicted to the meaningless, and make possibly unsuccessful attempts at humor. everyone deserves a break sometimes.